Business Productivity

Business Challenge

Business productivity regards how much a business can get done with their resources. It is measured by dividing outputs by inputs. Commonly, the calculation is done using input as labour hours, with the output as units produced or sales volume.

Business productivity is a challenge organisations look to improve continuously. It is a way of reducing cost and increasing return on investment. This is seen closely in the example of using labour time as the input; if this time is reduced with more production outputs, businesses are getting more from their workforce at a reduced cost.

Challenges may arise over doing this ethically, i.e., not exploiting the workforce with extra hours or less pay, etc.

The Solution

There are, like with many challenges, a number of solutions to improve business productivity.

Perhaps most obvious solutions include technology and outsourcing.


Technology Utilisation

There are countless technologies available to organisations that address improving business productivity. These range from hardware such as physical robots (manufacturing) to out of the box and bespoke software solutions.

Process Automation

Process automation may be done on large and small scales; whether it be automating a single repetitive task or a complete workflow.

To get the most of out process automation, the process, workflow, and tasks must be fully understood with all the systems, data, and implications. Automating a process that is not well understood will lead to disappointment as the outcomes will not reflect expectations.

Process automation takes the strain off staff, either aiding in their daily workloads by collecting and collating, or sending data to and from the relevent systems, or by taking the role and completing it automatically depending on the requirement.


Cloud is a key way companies look to improve productivity. It allows organisations to access documents and solve problems remotely. Cloud also provides a user friendly experience that saves time, as it has quick data access from anywhere. Additionally, the clouds accessibility and flexibility allows organisations to adapt the virtual solution to demand. So if the platorm needs to scale up or down, it is possible to do so to keep productivity high.


Software as a Service (SaaS) is a type of technology that means users can purchase licenses to access a product from the internet. Common examples of SaaS applications include:

  • Xero
  • CRM (Salesforce, Zoho)
  • Outlook 365
  • Google Workspace
  • Zoom

SaaS is a great way to improve productivity as it allows users to access the software, and any integrated data, from anywhere they can access the internet. This was optimal during the shift to remote and hybrid working as it meant teams could continue to collaborate and access key systems and data despite not being in the office, allowing for a business as usual approach depsite the distance.


Outsourcing skills is a solution to skills recruitment issues. In the context of business productivity, you can see an increase in productivity because you have outsourced specific tasks or processes to companies or individuals who can effectively and efficiently complete the role.

Responsiv provide outsourcing through managed service, Responsiv Consulting, and remote support (Responsiv Assist). All of these allow us to productively deliver projects and ongoing management and support to our customers; removing the strain from their organisation and allowing us to do what we do best.


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